Course description

Become a Social Media Marketing Expert in 15 Days

Social media isn’t just for posting — it's a powerful tool for brand growth, engagement, and lead generation. This 15-Day Social Media Marketing (SMM) Expert Course by SkillUpgrades offers practical, hands-on training to turn content into conversions.

What You’ll Learn

  • Profile and page optimization across all major platforms
  • Social media content planning & editorial calendar creation
  • Identifying content pillars, tone, and brand voice
  • Designing graphics using Canva like a pro
  • Writing effective captions, hooks & call-to-actions (CTAs)
  • Organic growth techniques & trend-based engagement
  • Facebook & Instagram paid advertising strategies
  • Influencer marketing & collaboration tactics
  • Reels: creation, engagement, and viral growth methods
  • Hashtag research and community engagement
  • Social media analytics & performance tracking
  • Freelancing, client onboarding & pitching strategies

Course Highlights

  • Intensive 15-day live training with daily tasks
  • 100% hands-on content creation & campaign execution
  • Real-time algorithm insights across platforms
  • Curriculum crafted by experienced social media managers
  • Strategy breakdowns for Instagram, Facebook, LinkedIn & YouTube
  • Build a portfolio as you progress through the course
  • Certificate of Completion included

Who Should Enroll

  • Beginners entering the digital marketing world
  • Freelancers wanting to offer SMM services
  • Influencers & content creators aiming to scale
  • Startups & business owners managing their own marketing
  • Students exploring creative digital career paths

Requirements

  • Smartphone or laptop with internet access
  • Basic familiarity with social media platforms
  • Creative mindset & willingness to experiment

What will i learn?

  • Create viral and engaging social media content for any platform.
  • Grow social media followers and boost brand visibility.
  • Run paid advertising campaigns on Facebook, Instagram, and YouTube.
  • Use influencer marketing to increase brand awareness.
  • Analyze performance and optimize campaigns using analytics tools.
  • Start a freelance business or get hired as a social media marketer.

Requirements

  • A smartphone/laptop with internet access.
  • Basic understanding of social media platforms (helpful but not required).
  • Willingness to learn and apply social media marketing strategies.

Frequently asked question

No! This course covers SMM from basics to advanced strategies, making it suitable for beginners and professionals.

You will learn Facebook, Instagram, YouTube, Twitter, LinkedIn, and TikTok marketing strategies.

Yes! You will master Meta Ads (Facebook & Instagram), YouTube Ads, LinkedIn Ads, and TikTok Ads.

Yes! You will create and manage live social media campaigns, ad sets, and content strategies.

Absolutely! You can work as a freelancer, social media manager, content creator, or influencer.

Manish Kumar

Profession: Digital Marketer | SEO Expert | SMO StrategistExperience: 5+ YearsBiography:Mr. Manish Kumar is a results-driven Digital Marketing Expert with over 5 years of experience specializing in SEO (Search Engine Optimization), SMO (Social Media Optimization), and full-spectrum digital strategy. With a keen understanding of online consumer behavior and search algorithms, he has helped businesses grow their digital presence, drive qualified traffic, and boost online visibility.Throughout his career, Mr. Manish has successfully managed SEO campaigns for startups, SMEs, and enterprise-level clients. He is skilled at both on-page and off-page optimization, keyword research, technical SEO audits, link building, and Google Analytics/GA4 tracking.In the realm of Social Media Optimization, he has crafted high-engagement strategies across platforms such as Facebook, Instagram, LinkedIn, and Twitter, resulting in increased brand awareness and lead generation.Mr. Manish has also conducted digital marketing training for students and professionals, breaking down complex digital strategies into simple, actionable steps. He regularly leads workshops, creates educational content, and mentors new marketers in both online and classroom formats.Key Skills: SEO: On-page SEO, Off-page SEO, Technical SEO, Keyword Research, Backlink Strategy SMO: Social Media Strategy, Content Planning, Campaign Management, Brand Engagement Digital Tools: Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog Advertising: Google Ads (Search & Display), Meta Ads, LinkedIn Ads Content Marketing: Blog Strategy, Landing Page Optimization, Copywriting Email Marketing: Mailchimp, Sendinblue, Campaign Automation Mentoring: Digital Marketing Training, SEO Workshops, Live Campaign Projects Achievements: Optimized 100+ websites for top Google search rankings Delivered 1500+ leads monthly for clients across education, healthcare, and e-commerce Trained 500+ professionals in Digital Marketing and SEO Speaker at digital marketing webinars and local business meetups Contributed SEO strategies for multiple high-traffic blogs and web portals

₹4999

₹8000

Lectures

33

Skill level

Intermediate

Expiry period

6 Months
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